Markets › Prince Edward County
Prince Edward County hosts run about C$385 a night at 49% occupancy across roughly 1,150 active listings. That is around C$11,000 per unit per year handed to the platforms. This page covers the licensing rules that apply here, the guest-capture setup that works with your existing router, and the three emails that bring Prince Edward County guests back direct.
The short answer
Capture every guest's email at the WiFi sign-in — not just the booker — tag them by property and season, and send a return offer timed to Wine and beach season, May through October, with a hard drop in winter that repeat-guest email is the only cheap fix for. In Prince Edward County the guests worth emailing are Toronto and Ottawa couples on two-night stays — high repeat potential, low booking-window loyalty.
Seed estimate — replace with AirDNA/municipal data before batch 2. Last reviewed 2026-09-09. Fee load assumes a blended 16% guest + host commission.
The County caps STR licences and runs a waiting list; licences are tied to the property and require an annual inspection and a 24-hour-response contact.
Licensing here is the reason a guest list matters: when a cap or an inspection takes a unit offline for a season, the hosts with an email list rebook the guests they already have. Everyone else restarts on the OTAs.
Season here: Wine and beach season, May through October, with a hard drop in winter that repeat-guest email is the only cheap fix for.
Sent the moment they join the WiFi. Local picks for Wellington, Picton, Bloomfield — specific enough to be useful, which is what earns the open on the next two.
One question, one tap. Catches the problem while you can still fix it, and lifts review scores before the review is written.
Prince Edward County demand is seasonal, so time this to the guest's own booking month and offer the same unit before they reopen the app.
Every adult in the party signs in to the WiFi, so the list includes the people who came but did not book — in group markets like this one, that is three to five times the contacts a booker-only list gives you.
The County caps STR licences and runs a waiting list; licences are tied to the property and require an annual inspection and a 24-hour-response contact. Rules change yearly — confirm with the municipality before you list, and re-check at renewal.
At C$385 average nightly rate and 49% occupancy, one unit grosses about C$68,900 and gives up roughly C$11,000 a year in blended guest and host platform fees. Every repeat guest who books direct is that fee back.
Hosts who capture guest emails and run a repeat-guest sequence typically move a meaningful share of returning stays direct within two seasons. Under 5% almost always means no capture is happening at all — the booker's email from the platform is not a marketing list.
Yes in most cases. UniFi, TP-Link Omada and OpenWrt routers work with software alone. Deco, eero, Google/Nest and ISP-supplied routers need a $79 plug-in gateway box that keeps the same network name and password.
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